Tag Archives: customer experience

The Odor Effect: Stores That Smell Better Do Better Business – Jewelers’ Circular Keystone

Take a whiff. What does your store smell like? If the answer is Mr. Clean, Lean Cuisine, or “nothing,” consider the latest research in scent marketing. Time magazine reports that researchers in Belgium recently conducted a 10-day experiment at a chain bookstore that gauged customer behavior when the smell of chocolate wafted through the air. […]

1,400 New Fragrances were Launched in 2012.

1,400 new fragrances were launched in 2012. Dutch artists Lernert and Sander have collected samples of every single one of those fragrances and blended them to create one giant fragrance mix bottle (standing 1.5 litres tall). This excitingly grotesque concoction is simply named: ‘Everything’. ‘Everything’ will be on show at the French boutique Colette in […]

McCormick spices up Digital Signage with scent-based game “Guess That Spice”

In another custom engineered project ScentAir has had the pleasure working on, McCormick spices up Digital Signage with scent-based game “Guess That Spice”. The sense of smell is closely linked to memories and emotions, and scents have been shown to affect moods and influence behavior. Thanks to the intimate relationship between the brain’s olfactory bulb and […]

Sweet smell of success on Orchard Road – The Australian

“What scent will make you spend more? Probably a subtle mix of natural herbs, fruits and flowers as blended by fragrance consultants (THAT WOULD BE US) of Singapore’s super-cool, ultra hi-tech retail mall ION Orchard in the heart of the city-state’s main retail precinct in Orchard Road.” “ION Orchard was designed by British architectural firm […]

Customer Sevice Centres show the way with Scent

Post Properties has rolled out ScentAir Technologies scent delivery system across its 62-community, 22,400-unit portfolio, as part of the company’s Branded Leasing Office Experience. That experience is intended to strengthen the Post identity and brand by providing customers with a consistent, pleasant experience from community to community, said Post Properties Director of Branding and Advertising […]

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