The Volkswagen ‘VbubbleU ‘ – ScentAir takes your nose for a Drive

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ScentAir takes interactive scent sampling to the road.

The Volkswagen or ‘VbubbleU ‘ shows that scents are as powerful as brand icons when it comes to associating memories and emotions with experiences

We think scent is a pretty exciting element of the whole guest experience - Senior Vice President, Westin Hotels
Customers notice and they comment about the fragrance as soon as they come in. It adds another interesting element to our stores - Store Manager, Lucky Brand Jeans
The fragrance completes the unique environment and our customer experience - Managing Director, Hugo Boss
Our signature scent creates a positive and memorable experience. Sony has been very pleased by the response from customers - Senior Creative Director, Sony Style

We think scent is a pretty exciting element of the whole guest experience - Senior Vice President, Westin Hotels